Elevate connects
people with brands.

With offices across Europe and the US, we provide consistent multi-market activations for global and regional brands. Proudly independent since 2004, we pride ourselves on our expertise and providing best-in-class talent for brands globally.

Our global expertise and advanced

reporting capabilities set us apart.

Our global expertise and advanced reporting capabilities set us apart.

Elevate provides clients with real-time activation data and visibility. Our proprietary technology platforms power our business in real-time, by combining human behaviour with live event data to deliver unique insight for brands.

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Our people make the difference.

We work hard and we love what we do. We hire intelligent, enthusiastic, and relatable people – and it shows. Our HQ is filled with experiential marketing veterans who know first-hand what success looks like in the field. Their experience and partnership approach is the key to our clients success.

Leadership team

Join our team

Ed Wood

CEO

Ed Wood

CEO

Ed is passionate about people and experiences and that was his drive to create Elevate in 2006. At the helm of the success and growth that Elevate has seen over the years, Ed is a natural leader. Backed by his committed team Ed has ambitious plans for Elevate over the next few years.

Carina Filek

COO

Carina Filek

COO

Carina is a relentless change-maker, that drives to inspire and support her teams through curious and compassionate leadership and mentoring. Leading and effecting tangible change across purpose initiatives in the business, and more broadly across the industry, is a key ambition for Carina, ensuring action and not just words. A founding member of the Advisory Board for non-profit organisation Isla Carina leads all ESG initiatives in Elevate.

Jon Horman

Chief Technical Officer

Jon Horman

Chief Technical Officer

Jon leads technology and digital transformation within Elevate. He has been instrumental in the vision and launch of Impact, Elevates proprietary brand intelligence platform.

Jonas Willuhn

Chief Growth Officer

Jonas Willuhn

Chief Growth Officer

Jonas, previous CEO of Promotion for You GmbH, acquired by Elevate in 2021 joined the group as Chief Growth Officer as the businesses combined. Jonas sits at the centre of the European business and pays a pivotal role in driving growth and corporate development.

Joe Sheppard

Managing Director, UK

Joe Sheppard

Managing Director, UK

Joe joined Elevate in January 2021 having previously been a Director at Pod Staffing. He plays a crucial role in growing the brand portfolio in the UK market. With nearly 20 years’ experience in experiential and staffing Joe is passionate about people and going above and beyond to deliver excellence for all of his clients.

Michael Vajda

Managing Director, US

Michael Vajda

Managing Director, US

Michael is passionate about helping brands create experiences for people that inspire them to think and act differently. Leading the growth of the North American business, Michael has seen great success with the business going from strength to strength.

Julie Reed

Managing Director, France, Germany & Austria

Julie Reed

Managing Director, France, Germany & Austria

Julie is an experiential business leader and champion for female-led start-ups. With over 12 years of experience in event marketing, staffing, and leading cross-market teams, she is passionate and well-resourced in delivering unforgettable experiences and positive human connections for some of the world’s biggest brands. She has been fortunate to work on some phenomenal projects including London Olympics 2012, Cannes Lions and the upcoming she’ll be supporting a major sporting event in Paris 2024.

Lucy Knox

Global CFO

Lucy Knox

Global CFO

Lucy is experienced in leading global financial, commercial, and operational strategies for fast-growing agencies. Her approach focuses on driving revenue growth, maximising profitability, and streamlining agency functions. Lucy specialises in developing scalable frameworks for agencies seeking financing, looking to acquire, or exit. She firmly believes in fostering a working culture centred on innovation and automation through technology to enhance efficiency, allowing employees space to pursue value-driven work.

Phil Edelston

Global Business Development Director

Phil Edelston

Global Business Development Director

Phil joined Elevate in 2023, having previously co-founded Mash Staffing in 2004 shortly after university. He transformed Mash into a global, award-winning business with over 150 employees, collaborating with major brands such as Nike and Samsung. In his current role, Phil focuses on fostering client relationships, leveraging his business acumen to contribute to the mission of connecting people globally with brands.