Sport

  • UK

Adidas x Soccer Aid

On the Ground with Adidas at Soccer Aid 2025

Bringing football knowledge and great service to Adidas’s Soccer Aid experience.

The Results

Total Estimated interactions

200+

Total Pairs off Football Boots Fitted

100+

Event Success Score

5/5

What We Did

Elevate Global provided event staff for soccer Aid 2025, a major charity football event featuring celebrities and VVIP players, in partnership with Adidas. Our teams supported both the training camp and match day operations, delivering a total of 19 shifts across multiple locations. From assisting players to engaging fans, our staff played a key role in creating seamless, high-energy experience that enhanced Adidas’s presence and impact at the event.

Tring_Training_Camp_2
Manchester_Trafford_1

How We Did It

Staff were carefully selected for their football knowledge, personality, and hospitality skills, ensuring they could connect authentically with players and fans alike. At the training camp, team members made sure each player was properly fitted with the right boots and gear, contributing to a smooth and professional environment. On matchday in Manchester, a separate team focused on fan engagement, creating memorable interactions that matched the excitement on the pitch. The result was glowing feedback for our staff’s professionalism, energy, and the added value they brought to the overall experience.

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