Automotive

  • UK

BMW – Frieze London Art Fair

Providing quality staff to represent BMW at the London Frieze Art Fair

For the past few years, we’ve been BMW’s chosen staffing partner for their UK wide annual events

What We Did

For several years, we’ve provided a large-scale, specifically BMW trained team to London Frieze Art Fair, where BMW has a huge presence. BMW invited a number of VIPs to the event, and provided them with transportation between Frieze London, various other venues.

BMW_Automotive_Frieze Art Fair_UK_Oct 2023 4
BMW_Automotive_Frieze Art Fair_UK_Oct 202321

How We Did It

Our trained BMW Brand Ambassadors liaised closely with the drivers to arrange journeys for guests, taking their time to guide guests through the process. As well as this, they’ve been stationed at VIP lounges, providing hospitality and guest management as well as lead generation and product knowledge on the latest BMW vehicles.

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