Automotive

BMW Manchester Art Fair

BMW chose one of the most successful Art Fairs to debut the new i7, with the support of Elevate. ​

Our high-energy and enthusiastic team were required to support BMW with a large stand at Manchester Art Fair, which included a brand new car launch.​

Results

What We Did

The 3-day event was set to be extremely busy, with 2022 surpassing ticket sales in 2021 already when the activation was contracted to Elevate. Our team had to bring energy and excitement for 3 full days, ensuring to engage with consumers and promote the new BMW fleet including the brand new i7 that had been painted by Jeff Koons. ​

How We Did It

We had to ensure our team of brand ambassadors not only suited the event, but also suited the prestigious BMW brand but with a pool of BMW approved staff members this was successfully carried out.

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