We provided expert staffing support for Bulldog’s European IRONMAN activations, supplying Event managers and Brand Ambassadors across key markets across Europe. Our teams delivered 151 shifts, managing interactive stands, engaging athletes and spectators, and driving product sampling and prize-led interactions. In the UK alone, the activity generated more than 3,600 meaningful engagements, strengthening Bulldog’s visibility and connection with athletes across Europe’s toughest races.