Retail
UK
Wide-scale event promo for Jaeger LeCoultre
Luxury watch brand, Jaeger LeCoultre, required Elevate staff to help promote their Golden Ratio Show which was located at Battersea Power Station.
Results
Total number of consumer engagements
Around 28,000
Total number of programmes distributed
20,000
Number of live days
4
What we did
We provided a team of 10 brand ambassadors who were stationed in different locations around London (Oxford Street, Regent Street, New Bond Street and Marble Arch) over four days. They helped to distribute programs about the upcoming show, as well as spread brand awareness of Jaeger LeCoultre.
How we did it
Our members of staff had to have acting and presenting experience and the brand ambassador who worked at the show was required to talk about the watch brand in more detail and guide people into the musical hall where they saw the full musical performance.
Recent case studies
View all workDrag
