In partnership with AMP Agency, Elevate Global led the Nature’s Bakery Summer Sidekick Sampling Tour, a fun and engaging guerrilla marketing campaign focused on boosting brand awareness and encouraging product trials. The campaign hit key summer spots across the U.S. and Canada, including San Diego, Orlando, Dallas, Atlanta, and Toronto, where our street team distributed Nature’s Bakery fig bars at outdoor events, beaches, and festivals. The tour featured family-friendly activities, games, influencer-hosted giveaways, and a chance to enter the Summer Sidekick Sweepstakes at select locations.
