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Pinterest Manifestival Comes to Life at Cannes Lions 2025

For the third year running, Elevate Global supported Pinterest at Cannes Lions via Amplify, helping to deliver an unparalleled immersive experience at Pinterest Manifestival immersive experience at Carlton Beach.

The Results

Audience Positivity Score

9/10

Total Number of Event Staff Provided

17

Engagement Conversion Rate

69.3%

What We Did

Building on previous years of success, Elevate Global once again partnered with Amplify to support Pinterest at the Cannes Lions International Festival of Creativity 2025. Hosted at the tattoos to hat and jewellery customisation – designed to immerse guests in Pinterest’s world of creativity and inspiration. We deployed 38 skilled staff across 12 key roles, including reception, info desks, entertainment, and vIP areas, ensuring guests were welcomed, guided, and engaged throughout the festival.

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How We Did It

Having supported Pinterest and Amplify over multiple years, our team brought consistency, enthusiasm, and brand expertise to Cannes Lions 2025. Every staff member received bespoke training to reflect Pinterest’s inclusive, imaginative identity and deliver meaningful interactions. Despite challenging heat conditions, our on-site managers kept delivery seamless – covering 195 shifts and ensuring every guest interaction reflected the creativity and energy that define Pinterest’s Manifestival.