Driving consumers to watch new Samsung TV Plus channel
How our Brand Ambassadors delivered a memorable experience promoting the launch for Conan O’Brien TV
What We Did
Elevate Global were tasked with providing Brand Ambassadors to promote the launch of the new “Conan O’Brien” TV channel on Samsung TV Plus. Both of our event staff were dressed in retro ice cream uniforms and their roles were mainly focused around spreading the word about the new channel to the public in a memorable way.
How We Did It
Our Brand Ambassadors travelled across several NYC locations, and promoted the channel by delivering key message points and distributing popsicles shaped like Conan O’Brien, complete with custom packaging with a QR code driving consumer’s to download the Samsung TV Plus app and watch Conan O’Brien TV.
