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Wimbledon 22-25

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Wimbledon staff powering memorable brand experiences since 2022

Helping brands connect with thousands of tennis fans through creative, crowd-focused experiences

The Results

Average Brand interactions

650k+

Average Products samples

170k+

Audience positivity score

9.2/10

What We Did

Since 2022, Elevate has provided Wimbledon staff to help brands deliver memorable experiences at the tournament. From Lavazza and Vodafone to American Express, Evian, Aldi, Sipsmith and Capital FM, our people have brought some of the most talked-about activations on-site to life. We’ve been part of distributing over 35,00 Lavazza coffee samples, managing more than 227,000 consumer engagements of American Express in 2024, and supporting multi-year interactive experiences for Vodafone. Our work spanned exclusive lounges, product launches, live broadcasts and queue entertainment zones, helping to create moments that resonated with audiences and left a lasting impression.

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How We Did It

Through a combination of strategic planning, in-depth training and a commitment to delivering exceptional brand representation, our Wimbledon staff ensured a seamless and engaging experience for both clients and consumers. Campaign highlights include Evian’s sparkling water sampling. Sipsmith’s branded taxi photo op, Capital FM’s breakfast show broadcasts and Aldi’s strawberries and cream PR stunt. Even during the busiest and most weather-challenged moments, Elevate’s teams consistently delivered with energy, professionalism and adaptability, earning strong feedback from clients. As our Wimbledom partnerships continue to grow, we’re proud to help brands connect meaningfully with audiences at one of the world’s most prestigious sporting events.

Recent case studies

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