Home > Liquid IV at Coachella 2023

Elevate supports Liquid IV at Oasis private brand mini-festival

The ultimate VIP brand mini-festival for influencers and artists

What we did

The event, Oasis, was a private brand mini-festival for VIP guests, influencers, and artists. The three primary brands hosting the event were Sturdy, Patron, and of course Liquid IV. This exclusive experience gave guests a private after party paired with Coachella, including Liquid IV hydration mocktails and new flavor samples, merch, live music from guest performers, food, etc.

How we did it

The set-up was designed to be a photo-op wonderland! Our Liquid IV promotional staff were in charge of passing out free samples both at the venue and at Coachella’s rideshare, refilling various stations, mocktail bartending, and speaking to the brand.