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Home > New Era at the PGA Championships 2023
Selling New Era caps at the PGA Championships
Driving high numbers of sales.
The Results
Total event attendees
225,000
Total number of days live
7
Total number of merch sold
1,000+
What We Did
Elevate provided 6 staff (3 per shift) to manage a retail pop-up space for New Era Cap at the PGA Championships. The location of the event was in a challenging market, so we needed a consistent team to work there each day.
How We Did It
Despite the weather also being a challenge as it rained for a few of the days, the team powered through and did a fantastic job. New Era sold out of all merchandise for the PGA Championship tournament, and there was constant foot traffic at the pop-up throughout the activation.
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