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Home > Barclaycard – Capital’s Jingle Bell Ball 2022
Lighting up Capital’s Jingle Bell Ball for Barclaycard
For several years now, we’ve provided staff to work at Capital Jingle Bell Ball, supporting sponsors such as Barclaycard exceed their survey target, collecting thousands of responses and distributing co-branded wristbands
What We Did
Barclaycard headlined the 2022 Capital Jingle Bell Ball, where numerous engaging activations took place. Partnering with Global Radio, we provided a dedicated survey team to represent Barclaycard at the event.
How We Did It
We provided 12 survey staff who engaged with ticket holders as they arrived at the O2, asking them to complete a quick questionnaire for Barclaycard to help them better understand their audience. With a target of 576 surveys in a day, we exceeded expectations with over 900 completed surveys. Our survey staff also distributed white co-branded wristbands that lit up during the show, and made sure to collect them at the end of the event.
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