Technology

  • USA

Samsung Touch

Elevate helped Cheil Worldwide launch Samsung’s Touch devices in the US​

Our brand ambassadors worked hard together to have over 100,000 engagement moments created across five cities in under five weeks​.

The results

Over 100k

Total Engagements

1m plus

Engagement conversion rate

10-20%

Sales uplifting in activating cities

What we did

In just five weeks, Cheil Worldwide needed to execute a staffing and logistics partner transition for Samsung while simultaneously entering new markets across five cities on the East and West Coast. With ambitious engagement goals set for the year, they needed a partner capable of delivering strong results from the start. Elevate stepped in and swiftly formed a setup team to manage the transition and establish the new markets, ensuring a skilled workforce for each location.

How we did it

Within an impressive 45-day timeframe, Elevate rolled out the solution, effectively managing the Rover asset and expanding the footprint through semi-permanent pop-up spaces and temporary events in major cities. The engagement strategy focused on millennials and demonstrated how the extendable Touch screen devices offered the best experience for creating and consuming social content on any pocket smartphone in the market.​

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