What We Did
Elevate partnered with RPA and Honda to provide star quality brand Ambassadors to assist with checking customers into the lounge and helping them to register their details to receive complimentary Honda Genuine Parts + Service giveaways. Staff also managed the private owner lounge where charging ports and comfortable private seating was available for the duration of the event.
How We Did It
Elevate understood the need for experienced staff, and assembled a team of six Brand Ambassador, who became the face of Honda at the LA Auto Show. All recruits went through a vigorous interview process to ensure they were the right fit. These staff were then managed by two experienced team leads, who supported elevate in facilitating a team rotation schedule to ensure the Brand Ambassadors were always feeling refreshed, and performing to their highest standard across the 10-day campaign.
How we succeeded
Ensuring top quality staff were recruited, Elevate was able to hit all KPI’s and provide aptly fit candidates. From this success, RPA extended the brief to Elevate for their succeeding Auto Show in New York this April.